MORE THAN AN ATHLETE
Branding and Visual Identity, Creative Direction and Art Direction.
Co-created the tagline for Uninterrupted, which became a cornerstone for the brand. This campaign and brand work led to the launch of the Uninterrupted Shop, its Nike shoe and collection collaborations, a world tour with LeBron James, and an episodic series with ESPN, among many other partnerships.
More Than An Athlete
Creative Direction • Strategy • Art Direction • Brand Identity Design • Style Guides • Social & Digital Design • Editorial Fanzine