Branding and Visual Identity, Live Event & Athlete’s Playbook Manual.

We are living through a major culture shift. And as culture shifts, so does our language. This is true for Ladylike and Golf. Attitudes about “mono-culture” and the status quo have opened the way for women to be their most authentic selves - especially in sports. As a result, the top lady athletes are attracting new fans.

Golf is primed to do the same.

If we are brave enough, we can boldly reclaim the Lady in LPGA, with 8 ladies that open up what is possible on and off the green.